2009-02-06

Fear of Open Source, "I don't want my compeatitors to have my code"

I once emailed a game developing company to thank them for promising not using Damaging Restrictions & Malice (DRM) in their products. I also took the opportunity to list a few benefits of going a step further and releasing their game engines under open source licenses, while retaining the copyrights and trademarks of the content. I will sum up some of them here:
* free (gratis) testing, bug tracking, and even bug fixing by volunteers. Thus increasing the quality of the engine your content runs on
* free (gratis) translations by volunteers. Thus increasing the number of potential customers who want your content. Note that this one requires a little bit of permissiveness in the content's copyright.
* free (gratis) ports of the engine to different platforms by volunteers. Thus increasing the number of potential customers who want your content.
* Additional content created by volunteers. If its good, you can license it to sell so you and the creator profit. If its good and free (libre), you can package it for inexpensive sell, and charge to support it (bundle support for it when they purchase your content). If its good and proprietary and the creator will not license it, it is still likely to make your engine more popular; thus increasing potential customers who want your content. If its bad, then your content looks better.
I skipped little things like free (gratis) or cheep distribution, free (gratis) publicity, etc... I actually figured, because of the manor in which they arrived at the no DRM decision, I wasn't saying anything new to them. This assessment was correct, in their response they confirmed that they'd considered the open source option. They gave the usual reason of Linux is a small market, which I admit is seen as legitimate business decision not risk changing the whole way a successful business is run (I did not initially mention World of Goo to them). And the concern that their code is not pretty enough to be bragged about. I understand embarrassment. They had no other arguments with my reasoning. But they gave a reason not to use open source that I'd never considered before, "The only problem I have with open source for a game that still sells well, is the fact that you effectively hand proprietary code to your competitors."
They got me to thinking, and thinking. I thought about it a long while. I decided, competitors having your code is wonderful. Once you open source your code its no longer proprietary and your competitors cannot make it proprietary. If they improve it, you get the improvements too. If they market it well, your market expands. Its entirely possible that your competitor could take over your marketing, distributions, sales, everything for your engine. Oh, the horror! Should you panic? Nah, just scratch those expenses off your budget. In fact, give your competitors a call and offer them a license to sell your content so you can make a profit from it while simultaneously concentrating on creating more for new games. In fact, the concern of protecting the intellectually property of the content is now theirs also, a little less to worry about. Now you have another company offering support for your engine and content. Are you having a persistent uncorrectable code 18 error? Well you can let them know that "we want customers to be satisfied no matter what the sacrifice. Please give our competitor a call, they may be able to resolve this issue for you." And let your competitor know that you are glad to reciprocate. Most people offering death threats against you will be thrilled at the idea of doing business with you competitor, and visa-versa.

2009-02-05

Click here to eliminate pre-installed junk on your computer

Click here to eliminate pre-installed junk on you computer
http://www.ideastorm.com/ideaView?id=0877000000006iiAAA
For a variety of factors like sales, popularity, quality of tech support concerning the offense, and the offense itself, I nominate Dell as the leader of shoving pre-installed junk applications and trial software that nobody wants down their customers necks. But Dell's gone a done something right. They created ideastorm.com . The inevitable suggestion that pre-installed junk needs to be optional instead of mandatory was posted there. Then users added 102,220 points to promote this idea (as of 2009-02-05). If enough people tell Dell where to shove it, they will have to give up the back-room briberies that plague us with pre-installed junk. Other companies are bound to take notice. Dell might actually become a worthy leader in the elimination of pre-installed junk. Hey, it could happen. After all, technically, they even offer Linux now, sort of.
Click the title of this post tell the computer industry where to stick pre-installed junk.